Sustainability Exchange: Workshop and CBSM training
On November 9 the Town of Huntsville and Lura Consulting are holding a unique workshop called The Sustainability Solutions Exchange: Making the Leap from Planning to Implementation. The workshop will be of particular interest to municipal practitioners involved in implementing sustainability and climate change actions plans. The event includes a mix of interesting speakers As […]
5 Top Tips for Fostering Sustainable Behaviours
Through 2 decades of developing strategies to foster sustainable behaviours, we have learned a few lessons. Here are 5 of them: 1. Don’t make assumptions. That is a hard lesson to learn, but it is an important one, particularly for topic experts. The fact is, that although you may think you know all of the […]
The Answer My Friend, is Blowing in the Wind
I am currently vacationing in Scotland, a special place I fell in love with over 10 years ago when I first came over to deliver Community-Based Social Marketing webinars in partnership with Caledonian University. Since then I have visited often and forged strong friendships, but I have always been visiting on business. This is the […]
Webinar – Backyard Composting Case Study
On March 21 I will be conducting a webinar on a Community-based Social Marketing approach to backyard composting. I will be discussing the pilot project conducted in the Township of Langley (http://www NULL.beyondattitude NULL.com/2011/06/26/backyard-composting-cbsm-report/), British Columbia, Canada. The project was a full-blown CBSM undertaking, and I will be discussing the challenges, findings and best practices […]
Shutting out Invaders in BC
I am having a great time meeting a large group of people from all across the province who have gathered in Vancouver for the 2012 Invasive Species Council of British Columbia (ISCBC) (http://bcinvasives NULL.ca/) Conference. It was exciting to be one of two keynote speakers yesterday. I spoke on how Community-based Social Marketing can be […]