Children’s Clean Air Network

Ron Zima is on a mission. He is determined to stop unnecessary vehicle idling. Several years ago, Ron had an awakening. One day he suddenly realized that the right of all people, but especially of children, to breathe clean air, was being compromised by idling vehicle engines. Suddenly, he was seeing them everywhere: at his […]

Composting Surprise – Some Things Do Not Change

When we conducted our backyard composting research in the Township of Langley, we found something that we had found 17 years earlier, but on the other side of the country, in Nova Scotia’s Annapolis Valley. The finding is a very important one for fostering backyard composting among people who do not currently compost. When it […]

Backyard Composting Surprises 2

When we did our survey research for the Backyard Composting Project in the Township of Langley, BC, we found some surprising and interesting facts. For instance, although 55% of the people surveyed reported that they used a kitchen sink disposal unit, there was no difference in the incidence of composting between those who used them […]

World Non-Profit and Social Marketing Conference

I have been contacted by the organizers of the 2nd World Non-Profit and Social Marketing Conference (http://www NULL.wsmconference NULL.com), to be held in Dublin on the 11th and 12th of April 2011. It looks like an interesting conference, so I thought I would pass the information on. “The event is designed to bring together the […]

Backyard Composting Surprises

We very recently finished an interesting backyard composting project in the Township of Langley in British Columbia. In the project we: (http://www NULL.beyondattitude NULL.com/wp-content/uploads/2010/11/MG_3181-Edit NULL.jpg) researched composting behaviours, barriers, benefits and incentives through surveys and focus groups; developed a CBSM strategy to breakdown the behaviours; designed a pilot project and tested it;and, compiled and analyzed […]