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Category: Social Norms

Billion Acts of Green

I found an app for the iPhone today that makes interesting use of CBSM principles. It allows the user to make commitments to environmental behaviours through pledges. You can choose a pledge that is pre-loaded or enter one of your own. It includes feedback and many other features as well. If you have an iPhone […]

Simple But Effective CBSM Campaigns

To foster sustainable behaviour, we sometimes use the simplest, but very effective, tools. For instance prompts, like the sign that tells the last person to leave a room to turn out the lights, or this sign telling visitors near Peggy’s Cove, Nova Scotia, to keep off of an environmentally sensitive area. My favourite prompt? When […]

Beyond Attitude Consulting acknowledges we operate in Mi’kma’ki – the unceded territory and ancestral homeland of the Mi’kmaq First Nation. Our relationship is based on a series of Peace and Friendship treaties between the Mi’kmaq First Nation and the Crown, dating from 1725 to 1779. In 1999 the Supreme Court of Canada, in R v Marshall, upheld the 1752 treaty “which promised Indigenous Peoples the right to hunt and fish their lands and establish trade.” 

We also acknowledge that we work and play in many unceded territories and ancestral homelands of Indigenous Peoples across North America, and respect the rights and traditions of the many First Nations, Inuit and Métis Peoples therein.

We are all Treaty People.

  • beyondattitude.com
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