5 Top Tips for Fostering Sustainable Behaviours

Through 2 decades of developing strategies to foster sustainable behaviours, we have learned a few lessons. Here are 5 of them: 1. Don’t make assumptions. That is a hard lesson to learn, but it is an important one, particularly for topic experts. The fact is, that although you may think you know all of the […]

Planning for Behaviour

We are frequently hired to develop CBSM strategies to improve participation in existing programs. The client wants those who are not participating to begin, or wants to get people who are using the program to participate properly (for instance, to reduce contamination in the recycling stream). Unfortunately, we often find that the barriers to participation […]